7_HernandezP

Phillip Hernandez 1234 Alpha Dr Pomona, CA 91766 November 28, 2010

Professor Rosemary Kim 1234 Bronco Dr Pomona, CA 91766

Dear Professor Kim,

Although the business environment today is drastically different than that of ten or twenty years ago, the key to success is not. I believe self motivation and drive for success are the most important factors to your own personal success. In every famous success story you see in the media the common thread is perseverance. To become successful you must constantly work at bettering yourself. You must hone your communication and marketing skills relentlessly to grow yourself in the business world.

Marketing is vital in all aspects of the present business world. Whether that is marketing yourself to prospective employers or marketing a product to the general public. The ability to make contacts and use them to get ahead in life is very important. Having a touch of charisma when talking to people helps you to be remembered by them. The old saying, “It’s not what you know, but who you know” definitely holds truth to it.

Communication is crucial in becoming successful. You must communicate well between your superiors and fellow employees. You must effectively interact with your supervisors in order to move up the corporate ladder. Speaking confidently in front of them along with your great work, will give you an edge when higher positions open up. You will be the first person that comes to their mind if you interact with them on a daily basis in a positive way.

Lastly, communicating well with your coworkers is also important. Working well in teams is critical in today’s business environment. You have to be able to convey your ideas effectively and efficiently. Getting to the point and speaking with substance while being courteous is key.

Ultimately, the motivation to succeed is the most important factor to succeed. Without the personal drive, your other business skills, while still necessary, are useless. I feel that my skills in marketing myself and communicating are at the entry level. I have much room for improvement but that will come with work experience. My drive to succeed, while it has dwindled at times, is steadily on the rise. Everyday I become more and more motivated to finish school, and ultimately have a successful career that allows me to live the life I want to. I believe the most important thing I can do right now is to stay driven to complete my degree and retain as much information as I can before entering my career. Sincerely,

Phillip Hernandez