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Arlene Gutierrez California Polytechnic University, Pomona Pomona, Ca 91768 November 10, 2010

Cal Poly Students California Polytechnic University, Pomona 3801 West Temple Ave Pomona, Ca 91768

Dear Cal Poly Students:

I want to personally invite you to Talk To Me: Let’s Get Digital, an event that the Communications Department is hosting this year. We are excited to announce the symposium will feature three high profile media experts which include Russ Stanton, a Los Angeles Times editor; Judy Muller, an Emmy-Award winning journalist and professor at USC; and Glenn Rand, an author, photographer and professor at Brooks Institute.

The Focus of this conference will be about the future of new media and visual literacy; and will also focus on the enduring importance of classic communication skills. The event will present a lot of insight as to how traditional communication skills will soon merge with technological advances. The day will consist of a presentation and a Q&A segment. This event is opened to the entire university, since all will benefit greatly from it. So learn about how our traditional approach of communication will soon be changing as it joins forces with new technology and new forms of communication.

The event will be held on November 18th, 2010 in Ursa Major in the Bronco Student Center (BSC). It will be an all day event, taking place from 9:30 a.m. – 5:00 p.m. Food will also be provided throughout the event, free of charge. So please take part in one of the biggest conferences that remain in the quarter.

For further information you can find us on Facebook under “Talk To Me: Let’s Get Digital” or the event website at [|www.wix.com/specialeventscpp/talk] tome ; I look forward to seeing you at the event.

Sincerely,

<span style="font-family: 'Calibri','sans-serif'; font-size: 11pt; margin: 0in 0in 0pt;">Arlene Gutierrez <span style="font-family: 'Calibri','sans-serif'; font-size: 11pt; margin: 0in 0in 0pt;">Special Events Planning

Peer-review The letter was semi-persuasive. The body informs student about how communication is melding with new technologies, but does not clearly state the benefits that students will receive to be an effective communicator with new communication technologies.

10

<span style="font-family: 'Calibri','sans-serif'; font-size: 11pt; margin: 0in 0in 0pt;">This letter convinces me to attend the conference to hear about new methods and trends of communication. Since a lot of what is going on in todays world depends on it, new innovation will be beneficial to me. Also, it attracts people with the open availability through out the day and the food aspect. <span style="font-family: 'Calibri','sans-serif'; font-size: 11pt; margin: 0in 0in 0pt;">#7

I think this letter is good and persuades you to act. I think the conclusion is well done and encourages you with free admission. It as well encourages you with how we need to learn new ways to communicate. Very well written.#9

This was a well written persuasive letter. However there are a few things that can be fixed. The second sentence in the first paragraph is a run on and could be more persuasive ive if were better organized and concise. The letter is wrapped up well with dates and facts. #8